Veeuze GmbH, based in Hannover (Germany), is a dynamically growing subsidiary of the British Eleco Plc and arose from ESIGN Software GmbH and active online GmbH. With more than 20 years industry experience in interior products and more than 300 manufacturing clients and 2,700 customers from the retail segment, the companies are among the European market leaders in web-based product and room configurators, AI tools and PIM/DAM systems in the interior products segment.
Under the name Interiormarket, we have developed a modular marketing platform for manufacturers, wholesalers, DIY stores and marketing organizations. Interiormarket offers the complete product and service portfolio for digitally marketing interior products. All products and services are flexibly combinable and scalable at any time.
Our four cornerstones for the successful management of multi-channel or omni-channel marketing are:
InteriorStudio platform
Modular and web-based platform for the room-related configuration and presentation of interior products. The AI tool facilitates product configurations directly in the customers’ room photos.
ConfiMerce
Modular and scalable E-commerce solution for the interior products industry.
MarketingManager (PIM/DAM system)
Manage product information from a central data base and distribute it in automated fashion to all marketing channels.
ActiveServices
Digitise interior products (ActiveScan) and visualise (Active Render) them in any spatial situation without any photo shoots.
Offers for specialized retailers and the trades
With Materialo®, the Interiormarket platform offers Europe’s largest mixed materials database and links product data with the impressive online visualisation of the Materialo® room configurator.
PIXMO is the product/room configurator specially for ceramic tile and provides specialized retailers and the trades with a digital presentation platform for visualizing the diversity of the world of tiles.
What makes the Interiormarket platform special
The Interiormarket platform is closely linked to the rising marketing demands of the interior products industry. The growing acceptance and willingness of customers to digitally explore complex product configurations and to buy online poses new visual challenges for the interior products industry. At the same time, it is becoming more relevant to accelerate and automate data provision for the various marketing channels in a cost-efficient and timely manner. Communication with all market participants and our willingness to take new paths together with our customers form the basis on which the Interiormarket platform evolves in a targeted manner.
